you go shopping for wine and there are all of these ratings posted in front of bottles from the wine spectator and the wine advocate and Robert Parker and they give the wine a good rating (like a 90). Then you look at the rating label and they are rating (for example) a 2003 wine and then you look at the wine being sold and it’s a 2006.
I’m being anal about this because I just came home from shopping and this one liquor store had about a dozen of these mis-rating labels posted around the store. Blatant false advertising.

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